Business Planning and Strategy
Creating a solid business plan is essential for any successful venture. This section provides resources and tools to help you develop, refine, and execute your business strategy, from understanding market trends to setting achievable goals and managing growth.
Books & Articles

Business Model Generation
Alexander Osterwalder & Yves Pigneur
A handbook for visionaries, game changers, and challengers, providing a strategic template for developing new or documenting existing business models.

The Lean Startup
Eric Ries
Offers a scientific approach to creating and managing successful startups in an age when companies must innovate more than ever.

Blue Ocean Strategy
W. Chan Kim & Renée Mauborgne
Explores how to create uncontested market space and make the competition irrelevant.
Videos & Presentations
"Small Business Planning (Step-by-Step + Examples) | Episode 3 - Small Business 101"
Gillian Perkins
A recorded session that walks through the steps of creating a comprehensive business plan.
TED Talk: "The Single Biggest Reason Why Startups Succeed"
Bill Gross
Insights into the key factors that contribute to startup success, based on data-driven research.