Campus code
L
Page URL
/academics/online-learning/cityonline

Chorale

The study, rehearsal, and performance of choral literature appropriate for small vocal ensembles, with an emphasis on skills development for performing with an ensemble. Highly recommended for intended music majors, both instrumental and vocal.

Social Media Marketing

This course covers the fundamentals of social media strategies, branding, target persona creation, and content development. Students will learn to craft, execute, and assess marketing campaigns across key platforms such as Facebook, Instagram, and YouTube. Through hands-on experience, participants will master optimizing social media for business startups and growth. Upon completion, students will be proficient in building and promoting brands across various social media platforms.

Introduction to Marketing

Introduction to the concepts, analyses, and activities that comprise marketing management, and to provide practice in assessing and solving marketing problems. A foundation for advanced electives in Marketing as well as other business/social disciplines. Topics include marketing strategy, customer behavior, segmentation, market research, product management, pricing, promotion, sales force management, and competitive analysis.