SMBU 9403. Small Business Bookkeeping (54
hrs)
Development of accounting knowledge and skills needed to operate a
small business. Topics include the bookkeeping cycle, payroll and voucher
systems, journal entries, the balance sheet, and income statements.
SMBU 9408. Small Business Management - Marketing
(3 hrs)
Preparation of marketing plans; conducting and evaluation of market
surveys; preparation of a direct-mail program, planning of sales aid programs;
budgeting, scheduling, advertising, and publicity programs; writing of
sales presentations; all in accordance with general standards as set forth
in the Journal of the American Marketing Association.
SMBU 9418. Small Business and Taxes (3 hrs)
Advise: ABE
2074
Non-technical explanation of federal and state tax laws applicable
to small business owners. Areas include reportable income, business deductions
credits that reduce income tax and tax-saving strategies.
SMBU 9419. Developing a Business Plan (12
hrs)
Advise: ABE
2074;
ABE
2071
For prospective and new business owners. Provides basic and practical
information on the initial planning process for a successful start-up and
management of a new business. Outlines the process of developing a formal
business plan.
SMBU 9421. Successful Sales (3 hrs)
An overview of successful sales techniques including: telemarketing,
tracking sales prospects, sales presentations, advanced sales, and successful
closings.
SMBU 9423. Restaurant Entrepreneurship (12
hrs)
An overview of what the prospective restaurateur can expect in planning
or thinking about entering the restaurant business and approaches to problem
solving when actually starting and operating a restaurant.
SMBU 9429. Bid Preparation for Government
Contracts (3 hrs)
Advise: HSEN
2287; ABE
2070; HSEN 2269
A work seminar designed to prepare interested persons, with fundamental
knowledge and skills for processing and submitting procurement contract
bids to the federal, state and city government purchasing offices.
SMBU 9436. Buying A Business (3 hrs)
Advise: ABE
2074
Minimizing risks by knowing how to look for a business, analyze and
verify information about the business and the selling owner, and know-how
to finance the transaction.
SMBU 9437. Keeping Score On Your Business
(6 hrs)
Advise: ABE
2074;
ABE
2070
Calculating ratios, income, expense and balance sheet comparisons from
statements or tax returns. Pinpointing small problems before they grow.
SMBU 9439. Selling a Business (3 hrs)
Advise: ABE
2074
Selling owners will learn how to prepare their businesses for sale
to gain the most benefits while being fair to buyers. Pricing the business,
negotiating, understanding offers and counter offers, and the escrow process
will be included. Other topics are working with brokers and selling it
yourself.
SMBU 9440. Entrepreneur's Round Table (3
hrs)
Advise: ABE
2074;
ABE
2071
A seminar-workshop that presents small business entrepreneurs and business
students with access to resources to procurement of bank loans, customer
profile lists, market research studies, product users, media-segmented
markets, and the printing, typesetting camera, bindery, and poster distribution
services.
SMBU 9447. Business Laws For Small Businesses
(3 hrs)
An overview of business law for the small business operator. Discussion
includes employment, contracts, negotiable instruments and methods of obtaining
legal advice.
SMBU 9448. Purchasing Products And Services
(3 hrs)
Learn how to locate the suppliers of goods and services for your new
or established business. Also discussed are alternate sources planning,
saving money on purchase orders and delivery costs, and dealing with vendors.
SMBU 9449. Staffing Your Business (90 hrs)
A practical course in determining staffing needs, developing effective
hiring procedures, establishing employee and business policies, and training
and motivating employees.
SMBU 9450. Effective Advertising (3 hrs)
Development of advertising skills for the small business operator.
Includes: budget, selection of medium, motivation, use of color, the copy
and follow-up.
SMBU 9451. Business Licenses And Permits
(3 hrs)
An overview of the various licenses and permits required to operate
a small business.
SMBU 9452. Supervising Employees (3 hrs)
Development and improvement of management skills. Includes discussion
of various management techniques that focus on employee needs, and how
they can be used in supervising and motivating employees.
SMBU 9453. Business Communications (3 hrs)
Emphasis on improving communication skills. Includes the importance
of communications in business, effective listening, effective questioning,
summarizing techniques, and presentation skills.
SMBU 9454. Getting Government Business (3
hrs)
An overview of the process of selling goods and services to the government,
including the various types of procurement, proposal submittal, content
of proposals, requirements, and implementation.
SMBU 9461. Retail Management (3 hrs)
An overview of the retail business and management decisions effecting
it. Management functions to be covered include: location of the business,
credit, advertising, personnel, record keeping, retailing methods, and
financing.
SMBU 9462. Marketing Analysis (3 hrs)
An overview of the material needed to make intelligent marketing decisions.
Prepares the student to put together a marketing program.
SMBU 9463. The Telephone as a Sales Tool
(3 hrs)
Phone answering techniques to gain customers and increase sales.
SMBU 9464. Designing A Financial Future (12
hrs)
A non-technical use-oriented course in designing your personal financial
plan making rational investment decisions and instilling appropriate tax
planning strategies
SMBU 9465. Small Business Insurance (3 hrs)
A comprehensive examination of property and casualty insurance applications
relating to small business. Discussion will include coverages required
by law.
SMBU 9466. Employer/Employee Rights (3 hrs)
An overview of the rights and responsibilities of employers and employees,
and a discussion of the laws pertaining to this relationship.
SMBU 9467. Getting Started In Business (18
hrs)
An overview of the requirements for a successful new business. Includes
organizing a business, choosing the right location, leasing, scheduling
the opening, getting necessary permits, licenses and insurance, equipping
and stocking, and record keeping.
SMBU 9468. Employee Training (3 hrs)
A discussion on employee training programs for the small business.
An overview of cost effectiveness, in house training vs. outside training.
SMBU 9469. Controlling Your Inventory (3
hrs)
An overview of the impact of inventory on the profitability of a small
business. Discussion of the advantages of inventory control in terms of
profits and space needs.
SMBU 9470. Marketing Strategy (3 hrs)
Introduction to marketing strategy. An overview of the objectives,
and components necessary to design a strategy to meet the needs of the
small business.
SMBU 9471. Pricing a Product Or Service (3
hrs)
A broad discussion of the factors affecting pricing. Includes government
regulations and specific pricing policies established by manufacturers,
wholesalers, retailers and the service industry.
SMBU 9475. Planning for the Future of Your
Small Business (9 hrs)
An overview of approaches that can be used to position a small business
for future success. Includes techniques for understanding a business' current
position; identifying future issues and trends; and developing strategies
for meeting the challenges of the future.
SMBU 9476. Green & Sustainable Small
Business (9 hrs)
An exploration of the obstacles and opportunities small business face
in implementing and maintaining sustainable practices that are economically,
ecologically and socially sound.
SMBU 9477. eBay for Your Small Business (9
hrs)
Create an online presence for your small business using eBay. Learn
how to open a seller's account, research and create winning listings, incorporate
photos of product displays, set prices, open and use a PayPal account,
monitor listings and complete sales.
SMBU 9772. Finding the Right Location (3
hrs)
Discussion of the considerations that should be made to insure the
selection of the optimal business location. Topics include size requirements,
neighborhood demographics, availability of services, codes and zoning regulations
and competition.
SMBU 9774. Selling and Sales Management (3
hrs)
An overview of successful sales techniques for small business operators.
Topics include researching necessary information, making appointments,
making the presentation, closing the sale, and following up.
SMBU 9775. Business Planning (6 hrs)
For pre-business and new business owners. Provides basic information
on the initial planning process for a successful start-up and management
of a new business.
SMBU 9776. Record Keeping (3 hrs)
A practical course which evaluates the necessity of setting up and
maintaining an effective system of records for a small business. Course
includes an examination of the different system and methods of organizing
data.
SMBU 9777. Buying A Business (6 hrs)
Discusses the basic steps involved in the purchase of a business. Topics
include evaluation of the merits of the business, determination of purchase
price, and financing of purchase.
SMBU 9778. Franchise Business Basics (3 hrs)
An introduction to franchising for pre-business entrepreneurs who want
to investigate, start-up, and prepare a franchise marketing business loan
proposal for a major franchise or corporation. The seminar provides an
overview of the requirements and trends of franchising.
SMBU 9779. Understand Your Lease (3 hrs)
Practical and key aspects of a small business lease. Examines the leasing
process from the search for a location through termination of the leasing
relationship.
SMBU 9780. Drug Abuse In The Workplace (3
hrs)
What employers and supervisors need to know in order to establish and
maintain a drug-free workplace. Focus on setting policy, establishing a
drug-free awareness program, identifying potential problems, methods of
screening, employee assistance programs, treatment referral, reentry after
treatment, confidentiality issues.
SMBU 9781. Legal Structure for a Business
(3 hrs)
An evaluation of each of the legal structures a business can assume.
Topics include corporations, partnerships, sale proprietorships, the process
of incorporation.
SMBU 9782. Home Based Business (3 hrs)
A practical overview of operating a home-based business. Topics include
licenses and permits, equipment, procedures, and commonly encountered problems.
SMBU 9783. Getting the Right Loan (3 hrs)
Fundamentals in identification and evaluation of the various types
of loans available to small businesses, and discussion of alternative sources
of funding.
SMBU 9784. Finance for Small Business (3
hrs)
Examination of the initial and on-going financial needs of a small
business, with attention to basic financial analysis, statements, ratios,
and trends.
SMBU 9785. Contract Administration (3 hrs)
An introduction to the processes of contract administration.
SMBU 9789. Introduction to Franchising (3
hrs)
An overview of the nature and scope of franchising.
SMBU 9791. Introduction to Finance (3 hrs)
An introduction to the vocabulary, concepts, and principles of finance
as they relate to the operation of a small business.
SMBU 9792. Introduction to Management (3
hrs)
An introduction to the vocabulary, concepts, and principles of management
as they relate to the operation of a small business.
SMBU 9793. Introduction to Marketing (3
hrs)
An introduction to the vocabulary, concepts, and principles of marketing
as they relate to the operation of a small business.
SMBU 9794. Wholesaling (3 hrs)
An overview of wholesaling and its functions for the small business
operator. Topics include: buying, selling, transportation, storage and
financing.
SMBU 9795. Retailing (3 hrs)
An overview of all forms of selling goods and services to the consumer.
Topics include location, merchandise, credit, personnel, financing and
controls.
SMBU 9796. Profiting From Financial Statements
(3 hrs)
An introduction to basic financial analysis through the study of financial
statements, ratios, and trend recognition.